The Hovering Art Director Figure was created for Adobe's innovative ad campaign for Adobe Stock, developed by ad agency Achtung!. The character was throughtfully developed by Yum Yum and designed and manufatured by Studio Sophisti and Happy Worker.
Loaded with "helpful" tips, unsolicited advice, and vague direction, this fun desk toy gives their owner all of the feedback they didn't know they wanted.
About the Hovering Art Director Figure
- Figure stands 7.5" (19cm) tall including base
- Made of vinyl, ABS, and electronics; Handpainted and printed to collector quality standards
- When the figure's scensor is activated, the Hovering Art Director speaks one of over a dozen useful sayings
- Packaged in a collector box
- Infused with an inate sense of design, terrific communication skills, and just the right amount of ego
Campaign by: Achtung! & Adobe
Designed by: Yum Yum & Studio Sophisti
Made with Happiness by: Happy Worker & Studio Sophisti
Distributed by: Achtung! & Adobe